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Don’t Smell Like Every Other Dude: 15 Colognes to Avoid

Don’t Smell Like Every Other Dude: 15 Colognes to Avoid

Here’s something every guy needs to understand about cologne: When it comes to attracting women, your scent can hurt your cause as much as it can help it. For one thing, women tend to be more sensitive to smells than men, shows research from the University of Pennsylvania. A woman’s scent preference can also change throughout her monthly menstrual cycle, more research shows. But most importantly, of her five senses, her sense of smell is the one most strongly linked to memory and emotion, shows brain-scan research from Brown University. The more popular your cologne, the more likely it is to recall for her some feeling or experience she would rather forget—like an asshole she used to sleep with, or an overbearing boss she detests. For all these reasons, you’re better off avoiding the top-selling colognes on the market—the ones she’s no doubt smelled a hundred times. Here, according to Amazon’s latest sales data, are the best-selling men’s colognes in American today.…