Whoever is in charge of the marketing department over at Guess deserves a big, fat raise for this idea. It was an obvious no-brainer, but boy, am I glad they made the right decision. Guess has decided to use the ultra sexy Charlotte McKinney, who has been absolutely killing it as of late, as the face (and body) of their new lingerie and swimwear ads. I think we can all agree; this was a good choice.

Check out some of the Guess ads below:

Just in case that wasn’t enough Charlotte for you (because, let’s face it… can you really get sick of her?), here’s a photoshoot she did with Terry Richardson.

Terry Richardson

Terry Richardson