We tend to think of movie posters as more than just ads. With their text removed, they could even be elevated to observations/depictions of the basics that make up an emotive human—wonder, sadness, hope, fear, rage, joy, you name it. But we like seeing what can be done first and foremost within the realm of ad boundaries, communicating the most prominents theme(s) of our beloved silver screen. These are single visuals that represent our favorite movies. How do you capture 90-180 minutes of story in one static rectangle? In Matt Chojnacki’s Alternative Movie Posters II: More Film Art from the Underground, out this week, the author shows you what hundreds of movie posters can look like when different designers go back to the drawing board.