You won’t want to take your eyes off this video of British model Suki Waterhouse, which she shared with her 1.1 million followers via Instagram early Tuesday.

#fellinlovewithagirl by @poppyjamie @popandsuki

A video posted by Suki Waterhouse (@sukiwaterhouse) on

Backed by the White Stripes song, “Fell in Love with a Girl,” Waterhouse is filmed from above as she tightly grips a white staircase while shaking her hair and dancing provocatively to the music.

The short clip is a promotional video for her accessories line Pop & Suki, which she operates with best friend Poppy Jamie.

Wearing a rose pink knotted crop top and coordinating skirt, Waterhouse holds a white purse from the collection in her left hand.

The duo states they are “two real-life best friends who are totally different, and exactly the same.” Recollecting having met in a nightclub, they sum up their friendship as being “each other’s rocks, cheerleaders, partners-in-crime, and therapists.” They showcase their friendship in combination with their designs: a wonderland of fun, customizable bags, charms, and accent pieces perfectly on par with their personas.

Frequently, the girls keep to a theme of candy-colored pastels, such as in these photos, shared by Poppy Jamie, where the girls wear coordinating pink looks while showcasing their purses.

Heading into weekend. 🙋🏼 @popandsuki

A photo posted by Poppy Jamie (@poppyjamie) on

The duo projects a ‘70s vibe, wearing dresses of mint green, fuchsia tinted sunglasses, and driving vintage cars in Malibu.

Driving in our car. @popandsuki x @kodak

A photo posted by Poppy Jamie (@poppyjamie) on

In case you’re wondering, yes @poppyjamie nearly crashed today. @popandsuki 💕

A photo posted by Suki Waterhouse (@sukiwaterhouse) on

It’s no doubt that their celebrity friends are fans, frequently rocking Pop & Suki pieces. We love how both Emily Ratajkowski and Martha Hunt style their cross-body purses casually with jeans.

Queen @emrata smoking in her Camera Bag in Noir 🔥😱👌🏻

A photo posted by Pop & Suki (@popandsuki) on

Can we discuss @marthahunt in her Cotton Candy Camera Bag with Wide Strap + Short Tassel?! 😱😍😻💗

A photo posted by Pop & Suki (@popandsuki) on

Taylor Hill, on the other hand, dresses up her purse, pairing it with a fluffy fur coat and shimmering embellished jumpsuit.

😍@taylor_hill rocking Cotton Candy "HILLS" Camera Bag+Wide Strap at #VSFS2016 😍

A photo posted by Pop & Suki (@popandsuki) on

Waterhouse’s well-known other BFFs, childhood friends with whom she is regularly spotted, Cara Delevingne and Georgia May Jagger, also get in on the action supporting their friend and carrying the designs.

Recently, Waterhouse has been vocal about her political views, having participated in the Women’s March with sister Immy in Los Angeles last week.

#WomensMarch

A photo posted by Immy Waterhouse (@immywaterhouse) on

She was also spotted protesting in London with her brother.

London was united tonight. We will not stand aside whilst bigotry is validated.

A photo posted by Suki Waterhouse (@sukiwaterhouse) on