First Look: 2013 Camaro Hot Wheels Edition

By Michael Lockhart

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First Look: 2013 Camaro Hot Wheels Edition :

The greatest thing about being a kid—and this goes for both guys and girls—is a little thing known as a dinky car. About four inches long, die-cast metal and with toy tracks that can drive it up a wall, these miniature replicas keep pace with your ever-growing list of dream cars you vow that you’ll grow up to own.

While the mini Lambos and Ferraris were always cool to have, the spirit of the Mattel-owned Hot Wheels brand always seemed to lie—at least for us—with the true, blue American muscle cars, preferably in the form of Shelby Cobras, ’Vettes and brightly striped late-’60s Camaros.

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Chevy decided last spring to unveil a concept version of a full-size fifth-gen Camaro decked out in Hot Wheels livery. We didn’t just drool; we cradled our vintage collections as if the models were some sort of hot rod Aladdin’s lamp that would magically become a production car we could take out on the open road.

In late October in Vegas, Chris Perry, the VP of Chevy Marketing, brought our dreams into reality with the announcement of the Hot Wheels Edition Camaro that would be available as a special edition package starting next year. “Millions of us grew up playing with Hot Wheels. Offering a special production model of the Camaro Hot Wheels is an opportunity to bring those memories to life, for kids of all ages.”

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Offered in both coupe and convertible versions of the vehicle’s 2LT (V6) and 2SS (V8) trim levels, the Hot Wheels Edition sports the ZL1’s front grille and rear spoiler (the latter just for the coupe version). The car is wrapped in a gorgeous but intense Kinetic Blue paint job that’s complemented by a thick two-tone black hood graphic and logoed flame graphics on the grille and next to the wheel wells. The car also has custom 21-inch wheels with five wide two-toned spokes and a red outline stripe which looks absolutely fantastic.

The black leather interior has the usual bucket seats but now contains black and red stitching to complement the embroidered logo on the front seats, sure to make any man-child giddy. With a black instrument panel and Hot Wheels decals on both doors, this car is downright cool. While it may seem steep at just under $7,000 for the package, owning a piece of your childhood is well worth it.

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Check it out at www.chevrolet.com


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