Every once in a while, an article goes around showing off the ridiculous price some old video game is garnering on eBay. Now GameStop has decided to get in on the “look how much this old game is going for” trend and grab some headlines with its new retro game sales initiative.

The retailer with a stranglehold on the US games market recently launched a “Retro Classics” online game store specifically dedicated to retro games, and it’s easily keeping up with the eBays of the world. Super Nintendo RPG Chrono Trigger (pictured above) is pulling down $90, the N64’s Conker’s Bad Fur Day will run you $80 and the Sega Genesis’s Teenage Mutant Ninja Turtles: Hyperstone Heist goes for $50. And that’s just a few samples, as Kotaku points out.

Obviously there’s a demand for old, tough-to-find games among collectors and others with money to burn and unhealthy quantities of nostalgia, but it’s interesting that it took GameStop this long to get into the business, seeing as the retailer makes most of its money by buying old games from players and selling them to other players at a premium. You’d think they’d have a Raiders of the Lost Ark-style warehouse full of this stuff, plus enough control on the market to charge whatever prices they want.

Maybe GameStop missed the boat, given that Conker’s Bad Fur Day will be in the newly announced Rare Replay collection, Final Fantasy VII is getting a remake and Chrono Trigger is available on smartphones for a few bucks. Then again, there’s nothing like holding the real thing in your hand.