The man above is Prince Harvey, a New York artist that experienced the same kind of struggles anyone else does in the Big Apple. When he lost two MacBooks in a row (one died, the other stolen), he knew he wouldn’t be able to afford a third. What’s an artist to do? He decided to finish his album by hanging out at an Apple Store.

Harvey told The Daily Beast “It wasn’t my plan to record this at the Apple Store, but New York is expensive. I couldn’t just buy another laptop. I just thought, ‘I’m going to die before anyone knows I’m hot.”

Without any other real options, Harvey sang and rapped into display models at the SoHo Apple Store enough to produce his first effort: Prince Harvey At The Apple Store: SoHo, or PHATASS.

The full album is available here, and you would do well to wonder if you’re not spending your time wisely next time you’re wandering around an Apple store.