In marketing jargon, Pantone is “the world-renowned authority on color and provider of color systems and leading technology for the selection and accurate communication of color across a variety of industries.” But what that really means is that Pantone, basically, is color, or at least, the Wikipedia of color.
The company has cataloged thousands of highly specific colors. So whether you’re trying to pick out the right shade for painting your bathroom, or selecting colors for a multi-billion-dollar corporation’s logo, odds are you’re picking from a Pantone swatch.
Since color plays such a large role in fashion, each season Pantone selects its top-10 colors that are trending within the collections. To coincide with New York Fashion Week, which is happening right now, Pantone recently released its latest edition for spring 2015 menswear. The palette “emphasize(s) the need for uncontrived hues, where natural tones are interspersed with deep, foundational colors.”
Here is a look at the colors you can expect to see next spring. But since the language used to describe them can get a little high-falutin, we made things a little easier for guys to understand by also providing a corresponding Crayola crayon color.
PANTONE 16-4120 Dusk Blue
What Pantone says: Reminiscent of the blue sky above, Dusk Blue is ultimately dependable and faithful. In a world that has become increasingly chaotic, the nostalgic Dusk Blue enables us to retreat into a safe place of quiet blue calm.
Crayola color: Cornflower
PANTONE 14-4102 Glacier Gray
What Pantone says: Nature’s most perfect neutral, Glacier Gray, is a shade that is timeless. Quietly assuring and peacefully relaxing, Glacier Gray is above all, constant.
Crayola color: White Shimmer
PANTONE 18-0135 Treetop
What Pantone says: Physiologically affecting the nervous system, this soothing green hue causes us to breathe slowly and deeply, helping the heart to relax by slowing the production of stress hormones.
Crayola color: Pea Green
PANTONE 19-4052 Classic Blue
What Pantone says: Classic Blue is a shade that is strong and reliable. Just as with the sea, because of its waterborne qualities, this Classic Blue is perceived as thoughtful and introspective.
Crayola color: Denim
PANTONE 14-1213 Toasted Almond
What Pantone says: A sun-tanned neutral, Toasted Almond offers comforting warmth and is indicative of a spontaneous spring, summer feeling.
Crayola color: Gold Fusion
PANTONE 18-0538 Woodbine
What Pantone says: Inexorably linked to our sense of smell, Woodbine is evocative of a freshly mown lawn or a flourishing palm frond.
Crayola color: Asparagus
PANTONE 16-1328 Sandstone
What Pantone says: Rugged and woodsy, Sandstone is a complex neutral that has a warming presence.
Crayola color: Bisque
PANTONE 17-4014 Titanium
What Pantone says: Classic and tasteful, there is an implied quality attached to anything so long lasting. Durable and practical, this basic gray shade has classic appeal.
Crayola color: Dolphin Gray
PANTONE 18-1438 Marsala
What Pantone says: Much like the fortified wine that gives Marsala its name, this robust shade incorporates the warmth and richness of a tastefully fulfilling meal while it’s grounding red-brown roots point to a sophisticated, natural earthiness.
Crayola color: Rose
PANTONE 16-3310 Lavender Herb
What Pantone says: A unique shade that adds a surprise to the Spring/Summer 2015 palette, Lavender Herb is a shade that intrigues the eye.
Crayola color: Lilac