Emojis are having a bit of a fashion moment right now. Pintrill has clever lapel pins with the 100 and fire icons. Emojimasks were a popular Halloween costume with smiley face and heart eyes masks. But of all the emojis, none reigns supreme like the poo emoji. And Betabrand is capitalizing on it by releasing a shirt and sneakers with the heaping turd pile.
Betabrand, a San Francisco-based crowdfunded clothing company, is already on its third production run of the poo emoji sneakers. They shoes have an upper made of the paper-like Tyvek material and rubber insoles that fight odor. The short-sleeve button down shirt is new. It has an all-over print of fecal matter and faux shell buttons. With 23 days to go, the shirt is already at 300% of its funding goal. That means these shitty shirts are going to become a reality. If you are the kind of person that likes to cover themselves in feces and find these items attractive, you can order the shoes and the shirt for $88 each at Betabrand.