Bubblegum, green apple, pineapple, peach and…petrol? Uproot Wines doesn’t shy away from describing its wines’ tasting notes, even the bizarre ones. In fact, the company designed a special “flavor palette” label (below) that displays the flavors in colorful graphs right on the front of the bottle.
In Uproot’s six wine varieties you can taste everything from watermelon Jolly Ranchers and toasted marshmallows to Cuban cigars and yes, even gasoline. The more dominant the note, the larger the color block appears on the label.
Petrol, used to describe Uproot’s Grenache Blanc, isn’t as unappetizing as it sounds. It means the wine creates an oily texture in the mouth, coating the tongue. One of the Napa-based company’s founders, Jay Levy, says experienced wine drinkers—or brave, inexperienced ones—seek out that note. This oily quality is unique in California wines, as the Grenache Blanc grape is native to Spain.
“Napa has typically been known for its Cabernet and Sauvignon Blanc,” Levy says. “Our Grenache Blanc is from the central coast area (Santa Ynez Valley), but we make it in Napa. We were among the early wineries to start making Grenache Blanc, but we’re seeing it pick up steam due to its great taste and balance. We would expect to see more wineries producing it as it gains popularity.”
Feeling adventurous? Uproot will release a sophomore vintage, the 2013 Grenache Blanc, in November. Buy it online here.
Alyson Sheppard is a writer and hangover specialist at Playboy Digital. Her work has appeared in Popular Mechanics, Mental Floss, McSweeney’s, National Geographic Adventure, Jezebel, and more. Follow her on Twitter: @amshep