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‘Vagina Facials’ Are a Thing Now

‘Vagina Facials’ Are a Thing Now: shutterstock

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For those of you wondering what is next on the ever-evolving vaginal care landscape:

A salon in Manhattan famous for its Brazilian waxes is now offering something called “Gommage Therapy,” which translates roughly to the same practices of a facial, except it’s performed on the vagina.

So it’s a vagina facial. Basically.

According to Page Six, the therapy is “a facial type thing for the area ‘down there,’ and helps deal with cosmetic issues including ingrown hairs.”

Gommage is a form of exfoliation often used in the facial process.

The service is being offered by the J Sisters, Brazilian siblings who brought the Brazilian bikini wax to New York City more than two decades ago. They’re also about to launch J Sisters Couture, which is “color and shaping treatment for the same area down there…for women of a certain age who are turning gray.”

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