Spirit of choice: Jack Daniel’s
Bonnie Wilson, bartender at Whiskey Cake in Dallas, Texas, says that Jack is the most widely sold whiskey in the world, making bartenders hesitant to put it into cocktails. “If a bar is trying to be craft, they don’t necessarily want that brand associated with their bar,” she says.
It’s also hard to incorporate Jack Daniel’s into drinks because it has a prominent charcoal flavor due to its filtering process. But Wilson is undeterred: Her Tennessee Stud cocktail, which includes Jack, is hugely popular with patrons. “If someone is afraid of ordering a craft cocktail, they’re more comfortable ordering one that has a familiar spirit in it,” she says. “This type of drink can introduce people to the entire craft scene.”
Recipe by Bonnie Wilson, bartender at Whiskey Cake in Dallas, Texas
- 2 oz. Jack Daniel’s
- ¾ oz. lemon juice
- ¾ oz. honey
- 2 dashes orange bitters
- 1 dash Old Fashioned bitters
Combine all ingredients in a pint glass, add ice and shake. Strain over fresh ice. Garnish with lemon and orange disks.