The beloved underdog of the photography world is back with a vengeance to reclaim their spot in the hearts of many. Polaroid is set to release a new instant photo digital camera come August. “Polaroid invented instant photography, and for the past 75 years the brand has been synonymous with instant gratification, ease-of-use and fun,” said Polaroid President Scott W. Hardy. “The Z2300 represents the next step in the evolution of that proud tradition and it was designed to fully integrate the classic Polaroid instant photography experience into today’s digital, social world. Portability, creative expression and the ability to share your most memorable moments in digital or print form all come standard in the Polaroid Z2300 camera’s compact body.”
The Z2300, available in black and white, will have the ability to upload your photos to various social media platforms as well as print full color 2x3” prints.
The Polaroid Z2300 instant digital camera has a suggested retail price of $159.99; 50-sheet packs of 2x3” Premium ZINK Paper retail for $24.99 and 30-sheet packs sell for $14.99. Both are available for preorder via www.polaroid.com.