Hef puts that in his pipe...and smokes it on the Dick Cavett Show.

Feminist writer Susan Brownmiller was appalled. In 1970 she debated Hef on The Dick Cavett Show, arguing that women wouldn't truly be equal until Hefner came out with a cottontail attached to his rear end. She called him a "schmuck" then and hasn't changed her mind. That other liberated women don't agree with her is disappointing, she said.