bet365 has been in the market since the early days of online sports betting. It’s not surprising that it has built quite a reputation for itself. So I decided to conduct my bet365 sportsbook review to see if its sports betting offerings actually match its positive reputation.
If you’re curious to learn what I found, keep reading. This comprehensive evaluation details everything about the betting site, so you know what to expect before signing up.
Overview: My review findings with pros and cons
bet365 stands out for its 1,000+ daily markets that cut across various sports. It supports a wide variety of betting options, including moneylines, totals, spreads, futures, and accumulators. The sportsbook’s live betting offerings are also commendable, with a streaming function that lets you watch some games in real-time.
There is one major flaw — the lack of a VIP program. However, the platform compensates for this by providing seasonal promotions, some of which are exclusive to specific games. Its ratings are even better because of the availability of native applications and 24/7 customer service.
- Extensive coverage of over 30 sports
- Supports live streaming of various events
- Provides mobile applications for Android and iOS devices
- 24/7 customer service through live chat
- Lacks a VIP program
Legal status & licensing
One of my major concerns about the online sportsbook was its security. I then searched for licensing details and found that the brand holds licenses from several gambling boards. Before entering a market, it ensures that it obtains the necessary certificates that permit it to offer services in that region. Here are some of the licenses I found when conducting my bet365 online sportsbook review:
| State | Licensing Body |
|---|---|
| Maryland (MLGCA) | Maryland Lottery and Gaming Control Agency |
| Illinois (IGB) | Illinois Gaming Board |
| Kentucky | Kentucky Horse Racing Commission |
| Arizona | Arizona Department of Gaming |
| Tennessee | Tennessee Sports Wagering Council |
| New Jersey | New Jersey Division of Gaming Enforcement |
| Louisiana | Louisiana Gaming Control Board |
In addition to the states listed above, bet365 is also available in Colorado, Indiana, Iowa, Kansas, North Carolina, Ohio, Pennsylvania, and Virginia.
As a regulated platform, bet365 prioritizes bettor safety. To that end, it implemented SSL encryption and firewalls that protect your personal and financial details.
Design and user interface
I appreciate versatility, which is why I was impressed to find that bet365 functions smoothly on computers, smartphones, and tablets. Below is a closer look at its design and interface on various devices:
Desktop site
If you have used several online sportsbooks, the bet365 website will look quite familiar to you. For instance, I found that it shares a similar interface to what I saw during my BetMGM sportsbook review. There is a left-side menu that lists all sports, a bet slip to the right, and a main grid that displays the content of the page you’re visiting.
In terms of speed, the website performs exceptionally well. Every time I clicked on a tab, the corresponding page loaded within seconds. However, I noticed that it works best when you have a stable internet connection.
Mobile app
The bet365 app scores highly on mobile stores (4.8 on the App Store and 4.7 on Google Play). These ratings were right on point, as I downloaded the application myself and enjoyed my experience on it. If you do not want to download or install anything extra, you can load the website on your mobile browser and add it to your home screen for faster access.
Whether you use the mobile app or the web-based version, you get a streamlined layout, identical to the desktop version. I also compared the offerings and confirmed that you can still access the same markets, odds, and betting features.
Keep in mind that there are some locations where you can only bet via the mobile application. In that case, downloading the sportsbook is important before you can join and access the services. The sportsbook can also include mobile-specific promotions, which you cannot claim when using the desktop version.
Register with bet365
Joining bet365 takes about five minutes, as it has a comprehensive registration form that you must fill out. The exact sign-up process can vary slightly based on your location, but here are the broad strokes:
- Use one of the links on this page to visit the bet365 website
- Launch the online sportsbook on your browser or download the application.
- Tap the “Join” icon at the top of your screen.
- Fill in the first page with your details, including state, email address, phone number, gender, and date of birth.
- Click “Continue” at the bottom of the page.
- In the following section, fill in your address details and click “Continue.”
- Enter your preferred username and password to create your login details.
- Read and accept the terms and conditions before submitting the form.
You will receive a link via email and a one-time PIN on the phone number you entered when registering. Click the link to complete email verification, while you enter the PIN to confirm your phone number. You can now deposit and claim the welcome bonus if one is available in your location.
Welcome bonuses & active promotions
This sportsbook is available in 15 different US states, and their bonus offers sometimes differ from state to state. I’ll go over the bonus I was able to find during my bet365 sports betting review. If you’d like to know what promo offers are available in your region, you can use the links on this page to visit their website.
New Customer Offer
There’s usually a welcome bonus for new bettors at bet365. These offers are claimable only once, and you might have a limited time frame during which you can activate them. Most of these bonuses do not require special codes, similar to how you don’t always need a Caesars sportsbook promo code to receive bonuses at Caesars.
Welcome bonuses also come in various forms. For instance, in Colorado, you can choose between a first bet safety net and a free bet offer worth up to $200. Meanwhile, only free bets are available in other locations.
If there is a welcome bonus in your state, the online sportsbook will provide you with the exact promotion and the bonus amount. This will be accompanied by the terms and conditions outlining how to claim the offer.
Winnings Boosts
The online sportsbook occasionally offers winnings boosts on select markets or bet types. With this promotion, you can get an increase in the potential winnings you’re to receive from a successful bet without worrying about increasing your bet amount.
Since these promotions apply to specific events or wagers, it’s important to read the fine print to know what requirements you need to meet to qualify for the bonus. For instance, you might have to make an accumulator bet with at least three selections. Every pick in this accumulator has to be successful for the online sportsbook to release your bonus.
100% Parlay Boosts
These boosts are specific to parlays. As such, they apply only when you place an accumulator on the platform. The exact bonus percentage you can get often depends on the number of picks in your selection. Here is an example:
- 2 Leg Parlays: 2.5% boost
- 3 Leg Parlays: 5% boost
- 4 Leg Parlays: 7.5% boost
- 5 Leg Parlays: 10% boost
- 6 Leg Parlays: 12.5% boost
- 7 Leg Parlays: 15% boost
- 8 Leg Parlays: 20% boost
- 9 Leg Parlays: 25% boost
- 10 Leg Parlays: 30% boost
- 11 Leg Parlays: 35% boost
- 12 Leg Parlays: 40% boost
- 13 Leg Parlays: 45% boost
- 14 Leg Parlays: 50% boost
- 15 Leg Parlays: 55% boost
- 16 Leg Parlays: 60% boost
- 17 Leg Parlays: 70% boost
- 18 Leg Parlays: 80% boost
- 19 Leg Parlays: 90% boost
- 20 Leg Parlays: 100% boost
Early Payout
These are promotions that you get when the team or player you backed meets specific requirements. You won’t necessarily need a bet365 sportsbook promo code to claim it. But, as I already noted, these offers vary based on your state. Here are a few examples:
- MLB early payout: Get your winnings on straight bets if the team you picked leads by 5 runs.
- NFL early payout: Bets are settled when your selected team gains a 17-point advantage.
- NFL early payout: Get your winnings if the team you picked leads by 17 points at any point during the game. It applies only to straight bets you place on the NFL.
VIP Rewards
bet365 does not have a dedicated VIP program, which is unlike what I found during my Caesars sportsbook review. The absence of such programs is disappointing, but the platform often compensates for this by offering limited-time promotions to returning bettors.
Sports betting markets and live betting app
One of the things I enjoyed during my review of bet365 was how comprehensive its betting offerings were. Let me give a lowdown of what to expect in terms of betting markets and odds:
Market coverage
At bet365, there are over 1,000 daily markets spread across 30+ sports. This is not the most extensive I’ve seen, but I like how in-depth the sportsbook covers each of its sports. It offers several markets for major and minor leagues, including the following:
- Major League Baseball (MLB)
- National Football League (NFL)
- National Collegiate Athletic Association Football (NCAAF)
- Major League Soccer (MLS)
- Women’s National Basketball Association (WNBA)
Live betting
If you’re like me who loves to take advantage of live action, you will enjoy the live betting offerings at bet365. There are markets for well-known and niche sports, including baseball, basketball, badminton, and cycling.
The highlight for me is the live streaming function, which lets you watch games in real-time. However, you must be logged in to your account to stream games. As a plus, the sportsbook includes a cash-out feature for early settlement of your live bets.
Odds comparison
bet365 offers decent odds, with vig rates as low as 4% for mainstream sports like American football and soccer. The numbers are even better for niche markets, as the vig can drop to as low as 3%. Below is a comparison of the platform’s numbers with those of other established sportsbooks:
| Betting markets | Fixture | Date | Operator |
|---|---|---|---|
| Moneyline | Vikings vs Steelers | 28/09/25 | (bet365: -150, +125), (Caesars: -150, +125), (DraftKings: -155, +130) |
| Spread (5.5) | Panthers vs Patriots | 28/09/25 | (bet365: -111, -111), (Caesars: -110, -110), (DraftKings: -110, -110) |
| Totals (Over 43.5) | Seahawks vs Cardinals | 26/09/25 | (bet365: -111, -111), (Caesars: -110, -110), (DraftKings: -105, -115) |
Place your bets
The online sportsbook has a straightforward layout that allowed me to place bets without issues. Here’s how the process works:
- Launch the online sportsbook and log in to your account.
- Pick the sport you want from the list.
- Select the event and the odds you want — the odds will automatically appear in your bet slip.
- Enter the amount you want to bet.
- Confirm the wager and tap the submit button.
Payment methods in the Bet365 Sportsbook App
Deposits and withdrawals were two crucial actions I carried out during my bet365 sports review. This was when I learned that the platform supports trustworthy payment systems for such transactions.
Deposit methods
For deposits, you can take your pick from debit cards, credit cards, e-wallets, bank transfers, cash, and mobile payment systems. I’ve provided more details in the table below:
| Deposit method | Minimum deposit limit | Maximum deposit limit | Transaction fees | Transaction time |
|---|---|---|---|---|
| Debit card (Visa, Mastercard, Discover, and American Express) | $10 | $30,000 | Free | Instant |
| Credit card (Visa, Mastercard, Discover, and American Express) | $10 | $30,000 | Free | Instant |
| Apple Pay | $10 | $10,000 | Free | Instant |
| Bank transfer | $10 | $10,000 | Free | Instant |
| Venmo | $30 | $30,000 | Free | Instant |
| PayPal | $10 | $30,000 | Free | Instant |
| PayNearMe | $10 | $500 | Free | Instant |
Withdrawal options
The payment options for withdrawals are identical to those for deposits. You’ll find them in the table below:
| Withdrawal method | Minimum withdrawal limit | Maximum withdrawal limit | Transaction fees | Transaction time |
|---|---|---|---|---|
| Bank transfers | $10 | $50,000 | Free | 1-4 hours |
| Venmo | $10 | $20,000 | Free | 1-4 hours |
| Debit cards (Visa, Mastercard, Discover, and American Express) | $10 | $30,000 | Free | 1-4 hours |
| Credit cards (Visa, Mastercard, Discover, and American Express) | $10 | $30,000 | Free | 1-4 hours |
| PayPal | $10 | $10,000 | Free | 1-4 hours |
| Apple Pay | $10 | $30,000 | Free | 1-4 hours |
Customer support Options
If you have any questions or concerns, you can contact customer support through the following mediums:
- Live chat: 24/7
- Email: filling out a web form
- Phone: 1-888-823-8365: Toll-free number available 10:00 AM ET to 10:00 PM ET, 7 days a week
I prefer live chat because I receive faster responses through this medium. At first, you’re connected to a bot, but you can request to be redirected to a human agent who responds to you within a few seconds.
Filling out the web form is another alternative, but the sportsbook can take up to 48 hours to respond; this time frame is too long in my books. Calls are another recommended option, especially because it’s free and allows you to interact directly with a customer service agent.
I also found a robust FAQ section at bet365. You may want to check if those answer your question before reaching out to customer support.
Responsible gambling
bet365 takes a strong approach to responsible gambling by providing various tools you can use to control your betting habits. You have the following:
- Activity tracker
- Deposit limit
- Spend limit
- Session limit
- Time out
- Self exclusion
- Single wager limit
You can easily activate any of these from the accounts section. There is also a responsible gambling page where you will find links to organizations that help bettors deal with their gambling-related activities.
Final rating
bet365 checks several boxes in my books. It is licensed in various states and uses appropriate security features to protect bettors’ details. That alone gives it a high rating. It does not disappoint when it comes to sports coverage and odds. You have hundreds of daily markets, live betting options, real-time streaming, and competitive odds for popular events.
I must admit that there are a few flaws. Email responses take too long, and the platform lacks a VIP program. Despite these, its positives are significantly better. So, do I recommend betting at bet365? Yes, I do. You can use the links on this page to register on the sportsbook in no time, provided you’re in one of the states where it operates.
Bet365 Sportsbook FAQ
What is bet365?
bet365 is a gambling company offering sports betting services and casino games. It provides an easy-to-use platform that you can access via browsers or through its mobile app.
How do I create an account at bet365?
To create an account, use one of my links to visit the official bet365 website, click the ‘Join’ button, and fill out the required personal information.
What betting options are available at bet365?
bet365 offers multiple betting markets for football, basketball, tennis, and 30+ other sports.
Are there any promotions or bonuses for returning bettors at bet365?
Yes, bet365 regularly provides winnings boosts, parlay boosts, and early payouts to returning bettors.
How can I contact customer support?
bet365 offers customer support via live chat, email, and phone. There is also an FAQ page available for you to check out, where you can find answers to common questions about the online sportsbook.