What Sort Of Man Reads Playboy?

February, 1995

He hires a limousine to take her to dinner and brings chilled champagne with two glasses. Just for the fun of it. He cares about the quality of his life. And hers. He reads Playboy because he appreciates it quest for the excellent. When it comes to nightlife, one of every nine men who dines out is a Playboy reader. He is a man who differentiates between the extraordinary and the mundane. What sort of man reads Playboy? One who wants the best out of life. (Source: 1994 Spring MRI.)