Vert, Dirt And Betties

September, 2000

Ask anyone 18 to 34 years old to name an athlete in the forthcoming Summer Olympics and odds are he'll come up mum. Ask the same dude who will be competing in the Summer X Games and he will rattle off a long list of extreme sports stars, including Mat Hoffman and Andy Macdonald. In certain circles, the Summer X Games, which take place in San Francisco August 17 to 22, have usurped the Olympics as the coolest, most anticipated sports event of the year. In 1999, more than 270,000 spectators attend...