Babe Of The Month
August, 2005
wartch wordsFrames of ReferenceHow The Political Game Is Played TodaySenator John McCain recently explained why President Bush defeated John Kerry: "We Republicans were able to frame the debate appropriately." The political class, once obsessed with spin, has a new mantra. It's all about the frame. We talked to George Lakoff, a professor of linguistics at Berkeley who advises the Democratic Party, about this subtle art.[Q] Playboy: What do we mean by "framing the debate"?[A]...
