The Great Car Breakdown
March, 2015
MEN ARE SUPPOSED TO LOVE EXPENSIVE SPORTS CARS. SO WHY DON'T THEY WANT THEM ANYMORE? ark Zuckerberg, a man worth $33 billion, drives a Volkswagen GTI hatchback with a price tag ofabout $30,000. The 30-year- old is no tightwad—he dropped $100 million and change on a Hawaiian estate—but he does represent a new generation of young men who no longer view their set of wheels as a status symbol. A 2012 study about Gen Y's automotive preferences found that fewer than half of those polled were impress...
