Playboy On Wheels

November, 2018

What's in a name? In the case of this magazine, a pretty good story about how one American-made classic inspired anotherIn September 1953, as Hugh Hefner worked tirelessly on Stag Party, his nascent men’s magazine, he received a distressing letter. Change the title of your magazine, went the message from the law offices of publisher Official Magazine Corp., or face a trademark-infringement lawsuit. To Hefner’s surprise, there already existed a men’s publication named Stag—and they didn’t want an...