"I’m originally from Hungary, but we moved to L.A. when I was six. I was raised very Eastern European—Hungarian is my first language, and I first learned to read and write in Hungarian. But I grew up in West Hollywood, and I still live there," says Vivien James. "My dad’s actually still my neighbor, from the apartment I grew up in!" The Marc Jacobs muse known for her flaming-orange hair (she's been dyeing it since the age of 12, though her trademark hue wasn't initially intentional: "Orange didn’t happen till my dad’s girlfriend had extra orange dye leftover that I tried. It was a total accident, but the orange has completed me as a person," she explains) ended up on the designer's Los Angeles billboards thanks to the power of social media. "When I first heard that Marc Jacobs was interested in my Instagram pics, I though it was a cruel joke. But they kept reaching out, and slowly I started realizing it was actually going to happen." Now she has no excuses when it comes to modeling. "I'm in it to win it," she proclaims.