Cohen's Crash Course In Negotiating

June, 1980

• Always remember, says Herb Cohen, that people are different. They have different needs and they understand things differently. "In the Midwest, you tell people a nine-o'clock meeting--what time would you have to arrive at such a meeting before you would be considered late? You know what people tell me? Eight forty-five. It's Vince Lombardi time or something. In California, they say 9:15. In New York, guys say, 'According to Jimmy Walker, as long as you get there before it's all over, you'...