Coming Next

December, 1988

Thirty-five years ago next month, a young man named Hugh M. Hefner rolled out the first issue of his magazine for the urban male. It was undated, because the fledgling publisher was unsure whether Marilyn Monroe, shown waving on the cover, was saying hello to legions of new readers or goodbye to his dreams of launching a new kind of sophisticated men's magazine. The first Playboy was a sellout, and the rest, as they say, is historyIn the January 1989 issue, we commemorate Playboy's founding with...