Your bag is empty.
Pamela Anderson. Anna Nicole Smith. Jenny McCarthy. And now—you? The newest digital contest to be crowned Playmate is officially on, marking your chance to be discovered and celebrated in the pages of Playboy.
On October 6, we’re launching the next edition of our Great Playmate Search, your chance for a 12-page spread in an upcoming print issue of Playboy, shot by iconic Playboy photographer Ana Dias. The winning lady will not only get a full photo shoot with flights and hotels covered, but also reach our 25 million social media followers in a dedicated spotlight, and get a $25,000 prize.
Sounds pretty good, right? Last year’s winner Lauren Summer thought so, too. She entered the contest with hopes of joining the ranks of Playboy’s many talented and accomplished Playmates—a title that Summer says marks not just beauty, but brains. “You’re not just a fantastic body,” she told Playboy following her win. “This woman has a bachelor’s degree. This woman has a doctorate. This woman has a nonprofit. To be in that company would be such an honor and also validate that I’m seen as a multifaceted woman.”
Summer made her Playmate debut in our Spring 2026 issue, and now she’s returning to judge this contest. Fellow judges are Playboy Editor in Chief and Chief Brand Officer Phillip Picardi, photographer Ana Dias, and Playmate of the Year Mahina Florence.
Entering the contest is free. Just send us a photo of yourself with a bit of information by November 5, and encourage your community to back you (fan votes will help you advance in the contest before our judges take over). Final judging will take place on December 21, before the winner is announced on December 30. We’ll also choose two runners up who will get their own features on Playboy.com and our social channels. You can find all the contest rules and details here.
May the best Bunny win!